The promising Tuburan ground coffee needs competitive packaging to make it world class.
The development of packaging and labeling of the homegrown coffee beans and ground coffee has been the focus of the Department of Science and Technology (DOST) Cebu as part of the Accelerated and Sustainable Anti-Poverty Program (ASAPP) team.
“The DOST Cebu designed the label and developed the appropriate packaging for the Tuburan Coffee,” DOST Cebu Provincial Director Engr. Tristan Abando said.
The coffee packaging evolved from transparent stand-up pouch plastic packaging to a more elegant black opaque, matte-finish, stand-up, zip-locked, aluminum composite plastic. “This packaging type has been chosen since this could effectively preserve the freshness of the ground coffee and protect it from contaminants, thereby extending its shelf-life,” Engr. Abando explained.
As its preliminary support, DOST shoulders the cost of the packaging materials since the initial coffee production.
“The DOST team is continuously studying on how can we further improve the coffee packaging to extend its shelf life and to make the product world-class,” Engr. Abando added.
Engr. Abando added that for Tuburan Coffee to be ready for the world market, a competitive and appropriate packaging shall be developed, and this has been DOST’s initial assistance that we could provide to the coffee farming communities in Tuburan.
ASAPP is spearheaded by the National Economic and Development Authority (NEDA) who convened government agencies & stakeholders mainly to improve and develop the local Tuburan coffee as a poverty reduction program.
DOST 7 Regional Director Edilberto Paradela pointed out that the Tuburan Coffee project is showcasing the maximum impact of the convergence of different government agencies through ASAPP.
Engr. Paradela cited that the laudable contributions of the different government agencies and other stakeholders are very critical to the success of the Tuburan Coffee program.
On their part, DOST is indeed allocating funds for the technology upgrading of the current coffee production and for further packaging improvement through its ASAPP’s counterpart program which is the Community Empowerment through Science and Technology (CEST).
“Currently, the coffee production in Tuburan is still small-scale. We are now studying on how to boost its production capacity through equipment and skills upgrading,” Engr. Paradela added.
Engr. Paradela also commends the Municipality of Tuburan through its Mayor Democrito Diamante, Jr. for its efforts and commitment in making this breakthrough of having a Cebu homegrown coffee happen.
From a mere 500 hectares in nine barangays in Tuburan, Cebu, the industry now spread to 2,850 hectares in 16 barangays of the town.